Search Engine Optimization Services (SEO)
There are 30 billion web pages competing for visitor traffic. Having a proven SEO strategy is essential to online success. At Net Applications we specialize in SEO. Our strategies focus on increasing your organic search engine rankings by combining a number of ingredients including keyword research, link building, blogging, social media, press releases, writing relevant creative content and building SEO friendly websites. Properly done, search engine optimization will significantly increase the quantity and quality of your traffic and conversions.
Ingredients for Success
A successful SEO strategy demands a concentrated on and off site effort. Our SEO consultants are experts at all the key ingredients to increase your company’s organic ranking on all the major search engines.
On Site SEO Analysis
Our SEO consultants analyze and optimize your website pages to ensure they are search engine friendly. We take into account factors such as meta tags and descriptions, title tags, keyword density and proximity, links, site maps and so much more that is used by search engines to rank your website.
Writing fresh, SEO friendly content is not only difficult but can be time consuming. Our SEO writers create relevant keyword rich content that will help secure a high organic search engine ranking.
Off Site SEO Analysis
Link building is the process of increasing the number of good quality and relevant links back to your website. It requires dedication and consistent effort and is the most difficult, time-consuming and important task an SEO performs to get a website ranked well. Getting carefully targeted traffic from related sites can lead to a natural, long-term increase in page impressions, with this comes increased conversions. We also provide reporting on your historical link popularity so you can see if your marketing efforts are paying off.
Press Releases optimized correctly are a valuable resource for increasing your organic search ranking, driving targeted traffic and building brand awareness. Properly done they will save you money on Pay per Click campaigns and can help your company take valuable search engine placement from your competitors.
Blogging is a very effective way to get natural inbound links, and by having a personal blog at your site, you can more easily make commentary at other sites that link back to you. The more websites that link back to your site the higher your organic search engine ranking.
Finding the best keywords is a combination of the highest searched keywords with the least competition. The standard measurement for this is called the Keyword Effectiveness Index. KEI optimization provides the most organic traffic and the best value for paid search. Net Applications has developed a technology to find these optimal keywords. This is the best way to determine which keywords to optimize for vs. which keywords to bid on.
Our SMO strategy focuses on popular social media sites such as Twitter, Facebook, Digg, Stumble, Reddit, linkedin and other social bookmarking sites to increase your brands exposure. It is widely known that Spiders such as Google Bot crawls these sites, ignoring them is not an option for an overall successful SEO strategy. Our SMO specialists research your business and industry identifying target audiences and creating an effective strategy for developing a strong social media presence.
Searchterms.com: Search Term Analysis
Every SEO client is provided with a Searchterms.com account. Our automated service will locate and analyze hundreds of potential search terms for your site. Once you know what your best search terms are, our consultants make sure your site is optimized for search engines and your search terms. Extensive data is gathered for each account, including:
- Number of searches per month
- Number of competitors - see where there is high search volume and low competition
- Pay-per-click bid data
- Average clicks per day
- Your link popularity (how many sites link to a site, which is a primary factor in ranking)
- Your competitor's link popularity
- Search Engine Readiness Report
- Search Term Density Report
- and much more...
Web analytics is essential for a successful SEO or PPC strategy. Analytics is not only used for measuring the results but also for developing the marketing strategies that are put into place. Our consultants leverage the power of HitsLink our proprietary website analytics solution or any solution of your choice to understand your visitor and conversion behavior. If web analytics are understood and used correctly they can help eliminate roadblocks for achieving your business goals.
For more information on HitsLink please click here.
Our SEO consultants pride themselves as search engine optimization experts that concentrate on improving our clients' ROI, increasing revenues through SEO, and expanding our clients' marketing reach through proven and innovative solutions that are custom built and catered to fit your marketing budget needs.
For more information about our SEO service offerings click here to contact us.